Shawn exported himself from Australia over 10 years ago to Canada. Based in Victoria since arriving, Shawn has helped evolve Victoria into a world-renowned cocktail destination.
Soole started Soole Hospitality Concepts in 2015 seeing the opening for a multi-faceted consultancy firm specializing in the industry; including spirit research & development, brand strategy as well as bar & restaurant design and construction.
In 2019, he created Human Construct Branding & Design partnering with Colin Parks, graphic design to take the branding and logo design section of the business to the next level; focusing on British Columbia’s distilleries and restaurants.
SHC can create the vision that you have into a tangible goal.
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